Day After Christmas Sales are of growing importance to retailers, both online and off.
Their goal, according to consumer analysts, is to clear out stocks of inventory brought in for Christmas, convert people coming to the store for returns into paying customers, and to continue the positive sales flow that started with Cyber Friday sales.
For the consumer, Day After Christmas sales can make for some serious discounts.
Some of the sales will be from the major players. WalMart, for example, is launching their storewide clearance sale on the day after Christmas. The sale is good both online and in their local stores. Target has a variety of items on sale, from electronics to clothes, and is offering free shipping on thousands of items from their site on orders over $50. BestBuy will have deals on electronics.
Surprisingly, though, some major online retailers are quiet on a day that one would expect big promotions. Amazon is likely to attract lots of traffic on the day after Christmas. With an expected 8 million Kindles sold ( according to the New York Times) there will be plenty of people going to their site to download e-books. But as of early this morning, there’s no mention of any Day After Christmas sale taking place.
But there are a slew of smaller sites taking up the slack. Some that you might not have considered before are:
Harbor Freight, harborfreight.com, which has 80% off select clearance items right now.
Old Navy, oldnavy.gap.com, is having a Holiday After Party Sale with 60% off select items in their stores and online.
Cell phone site WireFly is having an After Christmas Blowout Sale on their cell phones.
Macy’s, macys.com, is having a Day After Christmas Sale.
Ace hardware, acehardware.com, is having a Red Tag Sale from today through the end of the year.
And Sears, sears.com, has 20% off on Kenmore appliances.
